MOBILE ESPN / STALKER
Some sports fans just have to get into ESPN. However they can. Be it via Mobile ESPN—which puts the Worldwide Leader right in the palm of your hand—or through…other methods. Role: CD/CW Agency: Arnold.
Full-page spread print ran in ESPN the Magazine and elsewhere, reminding sports fans that life—especially the most boring parts—should NEVER get in the way of their sports. This campaign won a Kelly award that year.