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<channel>
	<title>Updated Portfolio</title>
	<link>http://www.markstamant.com</link>
	<description>Updated Portfolio</description>
	<pubDate>Wed, 16 Nov 2011 03:40:54 +0000</pubDate>
	<generator>http://www.markstamant.com</generator>
	<language>en</language>
	
		
	<item>
		<title>BANDBROKERS.COM</title>
		<link>http://markstamant.com/BANDBROKERS-COM</link>
		<comments>http://markstamant.com/following/markstamant.com/BANDBROKERS-COM</comments>
		<pubDate>Wed, 16 Nov 2011 03:40:54 +0000</pubDate>

		<dc:creator>Updated Portfolio</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2313463</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/5/168052/2313463/pick_grey_BB_bigger.gif" border="0" width="100" height="100" width_o="100" height_o="100" src_o="http://payload.cargocollective.com/1/5/168052/2313463/pick_grey_BB_bigger_o.gif" align="left" /&#62; My brother is about to launch a web site called Bandbrokers.com. So my former Arnold partner (Paul Renner, now with Anomaly) &#38; I shot some cheapo videos for him. So cheap, they featured my acting debut: I play both the redneck who attacks the lead singer of the punk band in video #1, and the drunk peeing in video #2. Our parents were not proud.

"Wrong Band"


"Pee"
</description>
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	</item>
		
		
	<item>
		<title>THE SPORTS RAG</title>
		<link>http://markstamant.com/THE-SPORTS-RAG</link>
		<comments>http://markstamant.com/following/markstamant.com/THE-SPORTS-RAG</comments>
		<pubDate>Fri, 11 Nov 2011 17:00:47 +0000</pubDate>

		<dc:creator>Updated Portfolio</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2290933</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/5/168052/2290933/021_top_BANNER.jpg" border="0" width="640" height="90" width_o="640" height_o="90" src_o="http://payload.cargocollective.com/1/5/168052/2290933/021_top_BANNER_o.jpg" align="left" /&#62; 
From 2003-2005, I created &#38; was the sole writer of a satire sports site called "The Sports Rag." It was kind of an "Onion for sports" before The Onion started doing sports full-time, and a way for me to exercise my nascent sportswriting muscles while working on, say, McDonald's at Arnold.

You can tell by the archaic design that (A) I am a shitty designer, and (B) this was the dark ages of the 21st Century. But it was a blast anyway. (NOTE: This link just takes you to the final issue; click the "Past Issues" tab on nav bar for all back issues/content.)

"The Most Trusted Name in Fake Sports News"</description>
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	</item>
		
		
	<item>
		<title>ESPN SCORECENTER</title>
		<link>http://markstamant.com/ESPN-SCORECENTER</link>
		<comments>http://markstamant.com/following/markstamant.com/ESPN-SCORECENTER</comments>
		<pubDate>Fri, 11 Nov 2011 15:07:13 +0000</pubDate>

		<dc:creator>Updated Portfolio</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2290467</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/5/168052/2290467/com.espn.score_center_banner.png" border="0" width="216" height="105" width_o="216" height_o="105" src_o="http://payload.cargocollective.com/1/5/168052/2290467/com.espn.score_center_banner_o.png" align="left" /&#62; Full page ads in the Wall Street Journal announcing launch of "ESPN Scorecenter," a new hub for international sports covering hundreds of sports &#38; leagues worldwide.The campaign won a Silver pencil at the One Show, a bronze CLIO, bronze in NY Festivals &#38; NY Festivals Int'l, and three gold Hatch bowls.
&#60;img src="http://payload.cargocollective.com/1/5/168052/2290467/CC-ESPN-Ears2.jpg" border="0" width="670" height="1134" width_o="886" height_o="1500" src_o="http://payload.cargocollective.com/1/5/168052/2290467/CC-ESPN-Ears2_o.jpg" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/5/168052/2290467/CC-ESPN-Sanath2.jpg" border="0" width="670" height="1131" width_o="888" height_o="1500" src_o="http://payload.cargocollective.com/1/5/168052/2290467/CC-ESPN-Sanath2_o.jpg" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/5/168052/2290467/CC-ESPN-Boring2.jpg" border="0" width="670" height="1135" width_o="885" height_o="1500" src_o="http://payload.cargocollective.com/1/5/168052/2290467/CC-ESPN-Boring2_o.jpg" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

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	<item>
		<title>ALMOND BOARD OF CA</title>
		<link>http://markstamant.com/ALMOND-BOARD-OF-CA</link>
		<comments>http://markstamant.com/following/markstamant.com/ALMOND-BOARD-OF-CA</comments>
		<pubDate>Fri, 11 Nov 2011 06:15:41 +0000</pubDate>

		<dc:creator>Updated Portfolio</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2288961</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/5/168052/2288961/1149920_almonds_heart.jpg" border="0" width="158" height="132" width_o="158" height_o="132" src_o="http://payload.cargocollective.com/1/5/168052/2288961/1149920_almonds_heart_o.jpg" align="left" /&#62; While a guy in a foam rubber heart suit might not be Apple "1984," it was nevertheless a big step for an inexperienced, committee-decision-making client who (A) was rightfully obsessed with conveying that almonds are great for your heart, and (B) wasn't exactly broadcast-savvy. But we had fun. Great performances by actor/comedian Jeff Galante. Director: Adam Goldstein.

"Stomach"



"Work Ethic"



"Brain"



"Camping"



"Tailgate"


. 

We also brought the Heart character to the Almond Board web site, where he welcomes viewers, guides them to almond "pro snacking" tips and recipes, and more.
 Listen to Your Heart
</description>
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	</item>
		
		
	<item>
		<title>MY FIRST BOOK</title>
		<link>http://markstamant.com/MY-FIRST-BOOK</link>
		<comments>http://markstamant.com/following/markstamant.com/MY-FIRST-BOOK</comments>
		<pubDate>Thu, 10 Nov 2011 22:46:29 +0000</pubDate>

		<dc:creator>Updated Portfolio</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2286985</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/5/168052/2286985/images-6.jpg" border="0" width="148" height="223" width_o="148" height_o="223" src_o="http://payload.cargocollective.com/1/5/168052/2286985/images-6_o.jpg" align="left" /&#62; Committed: Confessions of a Fantasy Football Junkie

"Of all the advertising creatives in the country working on ESPN, Mark St. Amant is the only one who's actually been on ESPN." -- Roger Baldacci, ECD, Arnold Worldwide

I consider myself lucky when I can combine my two greatest obsessions -- creating great advertising, and sports. And while some might say it's the result of an obvious deal with Satan, it's mostly thanks to my first book. Here's what some kind people said about  Committed:

"Mark St. Amant quit his job and dropped out of life in order to concentrate on his fantasy football team. Obviously, he is the smartest man who's ever lived."
-- Chuck Klosterman, author of Sex, Drugs, and Cocoa Puffs; Downtown Owl; Chuck Klosterman IV

"St. Amant writes like the life of the locker-room party." -- Publishers Weekly

"St. Amant cleverly chronicles his quest...once I started reading his story, I couldn't put it down." -- Tom Borrelli, The Buffalo News

My appearance on ESPN's "Cold Pizza"

</description>
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	</item>
		
		
	<item>
		<title>MY SECOND BOOK</title>
		<link>http://markstamant.com/MY-SECOND-BOOK</link>
		<comments>http://markstamant.com/following/markstamant.com/MY-SECOND-BOOK</comments>
		<pubDate>Thu, 10 Nov 2011 21:33:23 +0000</pubDate>

		<dc:creator>Updated Portfolio</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2286755</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/5/168052/2286755/images-8.jpg" border="0" width="133" height="203" width_o="133" height_o="203" src_o="http://payload.cargocollective.com/1/5/168052/2286755/images-8_o.jpg" align="left" /&#62;  Just Kick It: Tales of an Underdog, Over-Age, Out-of-Place Semi-Pro Football Player
Critical praise for Just Kick It:

“In the tradition of George Plimpton's Paper Lion (1967), St. Amant shares the experience of his first year on the Boston Panthers…. Portions are laugh-out-loud funny, but, at other times, reading through misty eyes will be a challenge. St. Amant documents the timeless magic of team sports, and his words will take former athletes back to the best moments of their sporting lives. A good bet to be one of the year's best sports books.”-- Booklist, Starred Review

“A very funny journey - sort of like the Old Man and the Sea meets The Longest Yard. St. Amant provides a lot of answers for every dude with man breasts who thinks he can still play the game."-- Nick Bakay, producer/writer, "King of Queens," The Dennis Miller Show, National Lampoon

"An amusing and poignant journal of the author’s first-ever season in organized footbal . . . a wryly spun tale of waning warriors."-- Kirkus Reviews

"St. Amant's easygoing style and humor helps the book transcend the macho posturing of the game."-- The Boston Globe

"With warmth, insight, and his trademark offbeat, self-deprecating humor, Mark recounts the strides he made on and off the field and reveals the powerful bonds that developed among teammates young and not-so-young, struggling and successful, black, white, and Hispanic, all clinging tightly to their dreams and playing the game they love."-- Barnes&#38;Noble.com 


Below: That's me, trying not to fumble through a reading of Just Kick It at a Borders in Boston. Note the audience: all dudes; all slightly chubby &#38; balding; bad neck hair; one of 'em (burgandy sweater, bottom left) appears to be doubled-over &#38; sound asleep. Or entirely headless. Clearly, writing sports books reels in only the sexiest groupies.
&#60;img src="http://payload.cargocollective.com/1/5/168052/2286755/BORDERS.jpg" border="0" width="336" height="252" width_o="336" height_o="252" src_o="http://payload.cargocollective.com/1/5/168052/2286755/BORDERS_o.jpg" align="left" /&#62; 

A local evening news program's piece on the book &#38; the team. (Yes, I had a MySpace page. Don't judge. You had one, too.)
Boston Panthers TV Piecemark &#124; Myspace Video


And here's soundless, video proof of my kicking exploits, apparently shot circa 1963 by Abraham Zapruder.
</description>
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	</item>
		
		
	<item>
		<title>CITIZENS BANK</title>
		<link>http://markstamant.com/CITIZENS-BANK</link>
		<comments>http://markstamant.com/following/markstamant.com/CITIZENS-BANK</comments>
		<pubDate>Thu, 10 Nov 2011 13:13:45 +0000</pubDate>

		<dc:creator>Updated Portfolio</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2284274</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/5/168052/2284274/citizensbank_logo.gif" border="0" width="216" height="51" width_o="216" height_o="51" src_o="http://payload.cargocollective.com/1/5/168052/2284274/citizensbank_logo_o.gif" align="left" /&#62; 
Bank ads. We've all had to do them. But since most of my stuff is comedy/dialogue, I wanted to show I can do "earnest and heartfelt." Or at least fake that I can. Director: Lisa Rubisch.



</description>
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	<item>
		<title>URGENT RX "PAIN FAIRY"</title>
		<link>http://markstamant.com/URGENT-RX-PAIN-FAIRY</link>
		<comments>http://markstamant.com/following/markstamant.com/URGENT-RX-PAIN-FAIRY</comments>
		<pubDate>Thu, 10 Nov 2011 13:13:44 +0000</pubDate>

		<dc:creator>Updated Portfolio</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2284207</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/5/168052/2284207/UrgentRx_AspirinToGo_1.jpg" border="0" width="150" height="150" width_o="150" height_o="150" src_o="http://payload.cargocollective.com/1/5/168052/2284207/UrgentRx_AspirinToGo_1_o.jpg" align="left" /&#62; What do you do when you have a local business (the makers of powdered pain reliever, Urgent Rx) ask, "What can we get for a budget of about zero dollars?" You dress a co-worker as Kimbo Slice-meets-Terry Tate and turn him into the "Pain Fairy." And you have a friend shoot everything for, well, about zero dollars. This campaign got literally tens of views. Director: Keith Dezen.


"Dentist"



"Minivan"


"Office"



To augment the TV, we created a "viral headache" that people could send to one another, which could only be stopped by clicking on a coupon for Urgent Rx.

</description>
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	<item>
		<title>MOBILE ESPN "MATTY B."</title>
		<link>http://markstamant.com/MOBILE-ESPN-MATTY-B</link>
		<comments>http://markstamant.com/following/markstamant.com/MOBILE-ESPN-MATTY-B</comments>
		<pubDate>Thu, 10 Nov 2011 13:13:41 +0000</pubDate>

		<dc:creator>Updated Portfolio</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2283094</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/5/168052/2283094/mobile-espn-mvp.jpg" border="0" width="180" height="196" width_o="180" height_o="196" src_o="http://payload.cargocollective.com/1/5/168052/2283094/mobile-espn-mvp_o.jpg" align="left" /&#62; After realizing that consumers had no idea what the hell this phone was or why they should buy it, our ESPN client asked us to produce a very quick, low-budget, straightforward tutorial campaign to over-explain everything. So we created stalker superfan Matty B., and asked him to try to infiltrate the Bristol campus while spewing forth attributes of the phone. Some people thought he was funny; others wanted to punch him in the throat. I went back and forth.

"Trey Wingo"



"Neil Everett"



"500-yards"



"Unsuccessful"

</description>
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	<item>
		<title>ESPN FANTASY BASEBALL '08</title>
		<link>http://markstamant.com/ESPN-FANTASY-BASEBALL-08</link>
		<comments>http://markstamant.com/following/markstamant.com/ESPN-FANTASY-BASEBALL-08</comments>
		<pubDate>Thu, 10 Nov 2011 05:17:30 +0000</pubDate>

		<dc:creator>Updated Portfolio</dc:creator>
		
		<category><![CDATA[]]></category>

		<guid isPermaLink="false">2283158</guid>
		<description>There's a lot of crazy drama in fantasy baseball leagues: mistrust, backstabbing, unholy alliances, shady trades, and, of course, collusion. To channel this intrigue and drive sign-ups, we turned to ESPN's corporate partner ABC and acclaimed soap opera director/producer, Frank Valenti. We shot on actual ABC soap sets and paired top stars from "One Life to Life" and "All My Children" with ESPN personalities and MLB stars Chase Utley, Jorge Posada, Hanley Ramirez and Torii Hunter. We cut one :30 "broadcast promo"-ish anthem for air on ESPN, along with several long format videos exclusively for the accompanying site, EndlessDrama.com (at bottom, after webisodes).


"This season on Endless Drama..."



"Bedridden" 



"Caught Cheatin"



"Villain's Mind"



"Trade Conspiracy"



"Shady Wharf"



And we created EndlessDrama.com, which won a 2009 Silver in the New York Festivals for integrated campaigns, and was a Communication Arts Interactive Pick.
 Click to enter a world of passion, deception, balls, strikes, stolen hearts, and stolen bases.

</description>
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